Answer Engine Optimization (AEO) is a modern SEO strategy focused on optimizing content to appear directly in answer-driven platforms such as Google featured snippets, voice search results, and AI-powered search tools.

Generative Engine Optimization (GEO) is a next-generation AI SEO strategy focused on making your content readable, trusted, and referenceable by generative AI platforms such as ChatGPT, Claude, Gemini, and Perplexity AI.